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Incubated at NSRCEL, IIM Bangalore
We are proud to be incubated at NSRCEL, IIM Bangalore, where mentorship, resources, and a vibrant entrepreneurial ecosystem are helping us grow, experiment, and turn our vision into reality.

Traditional artforms

Led by Women Run BY Women Crafted by Women

Explore our pieces of heart!

Parth Oza x JOD

A moment of pride as the Gujarati icon performed in a custom sustainable jacket by JOD at the Saputara Festival.

JOD transforms repurposed fabrics by embracing stains and imperfections as part of the design. Through different artforms like hand painting, embroidery, and applique, we give discarded textiles a second life. Every piece is a fusion of art and purpose, turning flaws into unique creations

Handmade

Each piece is handcrafted with hand painting, embroidery, and applique

Women-made

Designed, crafted, and led entirely by women

Upcycling

Gives new purpose to discarded fabrics through creative craftsmanship

kgs of fabric saved and still counting..

Giving new life to discarded textiles

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Apparel

Customized hand painted apparel
Hand painted matching outfits
Sustainable clothing
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